Our current economic model – known as a linear economy – is not sustainable. This is the warning we hear from scientists, economists and other thought leaders who describe the linear model as a wasteful take-make-consume-dispose system, one that damages natural resources and the environment, generates excessive volumes of waste and dumps valuable materials into landfills. By comparison, the grand vision of a circular economy depicts a more resilient and sustainable model which yields responsible use and reuse of resources and raw materials, protection of the environment, reduced greenhouse gas emissions and innovation in waste management.